Pay-TV Subscribers Willing to Pay for Mobile Downloads

Interesting analysis piece from Light Reading regarding a recent survey that showed nearly half of those with a smartphone and/or tablet were interested in downloading content to which they already subscribe, and of those the majority would be willing to pay $1-$5 extra per month to do so.

The survey comes on the heels of Amazon's new set-top box, the Fire TV, which joins the foray of streaming devices that pundits say threaten the traditional cable-subscriber model. As Laurie Lawrence points out: "For all the concerns about cord-cutters, at least half of viewers are adding to their traditional pay-TV subscription, rather than replacing it."

Read the full column here.

Privacy Preference Center

Close your account?

Your account will be closed and all data will be permanently deleted and cannot be recovered. Are you sure?