Blog

There are 9 blogs written by Debbie Fitzgerald.

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Set-Top Box Energy Efficiency Voluntary Agreement: Extended, Expanded, and Exceeding Expectations

March 19, 2018

Last week, NCTA and CTA announced that the highly successful Set-Top Box Energy Efficiency Voluntary Agreement (STB VA) has been renewed for another four-year term. This is great news for consumers and the environment because it includes new commitments and more stringent energy efficiency levels for Set-Top Boxes. Extended The original STB VA was established […]

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Savin’ Some Rosenfelds

September 7, 2017

Have you ever heard of a Rosenfeld? The Rosenfeld metric was created in 2010 and named after Art Rosenfeld, a former Lawrence Berkeley National Laboratory Scientist and former California Energy Commissioner known as “the godfather of energy efficiency”. It is a unit of energy savings representing 3 billion kilowatt-hours per year, which is also equivalent […]

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Canada Launches STB Energy Efficiency Voluntary Agreement

January 17, 2017

CableLabs is excited about a new initiative announced today in Canada to address energy efficiency of set-top boxes, much like the voluntary agreements that have been established in the US and Europe.  The Canadian Energy Efficiency Voluntary Agreement (CEEVA) for Set-top boxes includes the 5 largest Pay TV service providers and covers over 88% of […]

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Getting Better Every Year!

August 18, 2016

Last week, the Pay-TV Industry released two very important Annual Reports related to Energy Efficiency initiatives in the United States.  And the results were very good! The Set-Top Box Voluntary Agreement released its third Annual Report.  In 2015, the report estimated that the Voluntary Agreement reduced national set-top box annual energy consumption by 5.1 TWh […]

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Industry Set-Top Box Voluntary Agreement Initiative Wins Environmental Leader Top Project of the Year Award

June 28, 2016

Last week, at the 2016 Environmental Leader Conference, the Set-Top Box Voluntary Agreement (STB VA) received special recognition to reduce energy consumption related to set-top boxes in consumers’ homes.  The Environmental Leader Top Project of the Year Award is a program recognizing excellence in projects that provide companies and consumers with environmental, sustainability and energy […]

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A New Voluntary Agreement for Energy Efficiency: Home Internet Equipment

June 25, 2015

For a couple of years now, cable operators, along with other pay-tv service providers and manufacturers, have been working diligently to improve the energy efficiency of set-top boxes in the home through the set-top box (STB) Voluntary Agreement. And they have already demonstrated energy savings, even in the first year. But set-top boxes are not […]

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Interactive TV Ads – Is There a Demand?

April 10, 2015

Recently, Coke aired an interactive advertisement during the NCAA Final Four basketball games. I thought I would try it out. When the ad starts, it declares “This is a drinkable commercial,” then prompts the user to “Shazam now to drink it.” I launched Shazam on my smartphone, it picked up the audio, and launched a […]

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Progress in the First Year of the STB Voluntary Agreement

August 28, 2014

Back at the beginning of this year, I blogged about the historic STB Energy Efficiency Voluntary Agreement. Today, the signatories of VA announced the release of their first annual report, and they are already making significant progress. CableLabs is proud to be a part of this important initiative. Let me recap what has happened over […]

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